Editing Techniques

Analysis of Shot Techniques used in the Terry Tate Rebok Video

Eye line match- This is used when the cake is being given to the Member of staffs birthday. This is used to show all the characters are looking at the subject and all have a matural feeling of a happy and loving desire to the sunject.
Linear narrative is used throughout the advert making it chrononlogical, which helps to keep consitantcy and helps the advert simple to follow & understand.
Match on action is used in parts of the advert to connote that Terry is having control on the workers and is inmproving their work strength.
Continuity editing is used to set a sense of reality and keep the advert short and sharp

Garage Band

We have been using the Apple Macs at school recently, once we had edited are short film clips we needed some kind of soundtrack. To do this we used the software- garage band, which is a program with ready made beats and ryhmes that we could adapt and remix to create are own soundtrack. Once we had done this we had to had it to are film, we have a slightly misterious figure so we needed a dark and slow sound which i think we created well.

i think that garage band is very 'cheesey' and i would have much preferred to use a ready made soundtrack, but we didnt have permission as it would collide with copyright issues. Infuture i think i shall browse the no copyright issue tracks as i think they will be of a higher quality, and give our video a better overall finish.